How do we invest in well-being?
Social investment refers to investing money or work contribution in the well-being of people and communities. It’s not about income transfer but activity, which aims at the permanent improvement of the ability to function of people in need of help.
Social investment is called investment because profit is expected of the input. Directing a young person, who has dropped out of school, to education is an investment in the future, if the education produces competence that leads to employment. Investing a euro in the mapping of a youth’s situation in life, and tailoring actions accordingly will pay for itself to society multifold, when the youth becomes a customer of the tax office, instead of income-support services.
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Ms
Satu Haapala
M.A., Senior Communications Advisor
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